Dealer Markup

TurboS-957 said:
Welcome to BroncoRaptor.com and Congrats on your obtaining your order. I think most of us here after a 2 year wait can't wait to say: "it's worth twice the price!"
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Placed my order back in March and had to wait a year for my current bronco so I'm used to waiting
 
My dealer said MSRP. I was getting my regular Bronco below MSRP but was offered the Raptor as a GT holder.
 
I have a signed agreement for the badlands… regarding price etc. however, when I raised my hand and got selected for the Raptor, I don’t have anything from them except the MSRP build sheet. My MSRP jumped $18,000+/- switching the Raptor.
 
No mark up for me.

I had a wildtrak order and replied yes to the email that went out asking for the Raptor. I was denied but was later called by my delaer that Ford is allocating 2 raptors to his dealership. He asked if i wanted one (he knew i did) and i agreed if there was no mark up. He told me there would be no mark up. They are agreeing at only paying msrp because i am a reservation holder and wanted to take care of their customers.

I have a scheduled date of 08/29 now so fingers crossed.
 
Tantz said:
Not a golden ticket holder but was able to get one of 4 allocated BR's at my local dealer. Paying a 30K DM and, in the contract, added language to not exceed 30k. I actually bought my current Bronco Outer Banks from the same dealer and was first on the list for the BR reservation. When I pushed back on the 30k DM, the sales manager indicated that if I was unwilling to pay the mark-up, that there was a line of other buyers willing to do so and I believe him. I can back out of the contract and get my 3k deposit back but not likely at this point. The dealer is offering me 12k over what I paid for my current bronco so I understand and don't blame them for the Dealer Markup.
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3k deposit? WTF
 
RIDE said:
I also had to put $3,k down at time of contract. Didn’t everyone?
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I had to put $2k down on my original order a year and a half ago
 
Apache 8 said:
No deposit required by my dealer.
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Well, guess I wanted to think I gave Ford 3,k reasons to have my VIN number sooner than those not required to throw down, but with how this launch has gone, think I’m actually glad I don’t have a vin yet, and particularly a low vin. As we’re finding out, low vin=>initial hope=>false hope=>unending frustration/disappointment
 
Porque No said:
I wanted to survey this group to see what you are hearing from your dealers. I am a Day 1 reservation and was lucky enough to get a Golden Ticket. My Raptor is built with expected delivery July 30th. My dealer has told me that there will be a $25k markup over sticker if I want to take delivery. They have several allocated but are treating my reservation the same as their retail allocation. Just curious what, if any, your dealer is looking for?
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I am an order and am getting MRSP on all my orders (Braptor & f-450) but the special order I have for a family member is going to have markup.
 
I paid market adjustment. It was a canceled order and I wanted it.
 
TOOK DELIVERY OF MY RAPTOR AT MSRP LAST MONTH!!!

GREAT TRUCK! I ALREADY GOT 4K MILES ON IT FROM DRIVING FROM DC TO TEXAS AND BACK. IT WILL ONLY BE DRIVEN ON SAT AND SUNDAYS.


WHILE I LOVE IT, NOW WAY I WOULD PAY ADM.
 
only paying msrp and i didnt have to give a deposit
 
Not a golden ticket holder. I was emailing dealers the other night that had Braptors online listed as “In Transit”. Figuring all were pre sold. However, one dealer emailed me the next morning saying it was available. They had a markup of 25K which was hard to swallow. Salesman said nationally on these allocations dealers are getting 30-50K over MSRP. I debated waiting for a Raptor R and he explained those will be like the GT-500’s and probably unlikely to get. I put 3K down on it right away to hold it. I asked the salesman how it was even possible to get it? He said it just came up and within the hour I had it. I feel like I hit the lotto!
 
ORbraptor said:
Not a golden ticket holder. I was emailing dealers the other night that had Braptors online listed as “In Transit”. Figuring all were pre sold. However, one dealer emailed me the next morning saying it was available. They had a markup of 25K which was hard to swallow. Salesman said nationally on these allocations dealers are getting 30-50K over MSRP. I debated waiting for a Raptor R and he explained those will be like the GT-500’s and probably unlikely to get. I put 3K down on it right away to hold it. I asked the salesman how it was even possible to get it? He said it just came up and within the hour I had it. I feel like I hit the lotto!
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3k down? On a Bronco Raptor.. Or Raptor R ?
 
On the 2022 Bronco Raptor in transit. Should have it in a few weeks.
 
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